Corporate Blogs . . . what to write about?
Does your company have a new product or service? Have you hired a new customer service representative or sales person? Has your business been presented with an industry award? Have you just attended an industry conference and learned some new, interesting trends? If so, you should be blogging about these topics on your corporate Website.
The act of blogging has long carried with it the stigma that a blog is an opinion column. Blogs have so many uses in today’s marketing mix that it is hard to keep track of them all. Every business has unique qualities and characteristics that can be creatively infused into one or more blogs. [Read more…] about Do you need a blog for your business?